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Togos play an vital role in advertising. They are like the faces of the companies. That's why _4I one.seesa big golden
Mo he or she knows at once that there is a McDonaid's restaurant around. A good logo leaves a strong impression _42 people-
The logo 字 Appie Inc. is agood example. imniediatejy reminds consumers ofthe brand and its goods
Secondfy, what makes a logo Stand out from fhe crowd is its _ 43 . There was atirme when Pepsi had a similar logo to its
biggest rival Coca-Cola. Their sales then were 吧oormy as everyone viewed them as a copycat. The company therefore decided to
change their logo to _ 44 the situation. To their satisfaction, it worked quite well. Their sales increased at fast speeds,
Tast but not least, a good logo needs to be pleasing to the eye, just as _ 45 of fashion _ houses such as Chanel and Louis
Vuitton. 下their Jlogos aren't appealing enough, chances are that they might lose a lot of their customers. Besides all these factors, a
good Iogo should be timmeless so that it wili always be remembered. After ai], trends come and go; only classics rernain.
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